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Twenty-five years ago, Zoot set out to create apparel for multisport athletes. From Kona, Hawaii, Zoot’s founders recognized the need that Ironman athletes had for performance apparel that would allow them to seamlessly flow from biking to running to swimming. They responded to this need by creating innovative solutions through technologically advanced multisport apparel and shoes. This technology has been reworked to expand Zoot to a full line of athletic apparel that includes single sport pursuits like running and cycling.